ChatGPT
6 of 10 in the overall top 10- Lion Mortgage Consultants51
- Mortgage Finder49
- Holo33
- Lenddoo33
- Huspy20
- The Lending Tree14
- The Fin Wing Financing Broker12
- Loans & Homes8
- Money Maestro6
- Crelco6
Answers of 60
Dubai AI Visibility Report · Q4 2026 · Property & Real Estate
The mortgage brokers AI recommends in DubaiQ4 2026 ranking
Mortgage Finder is the mortgage broker AI names most in Dubai: in 267 of 360 answers (74%) from ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Claude and Perplexity, asked 16 to 21 October 2026.
Holo is second with 211 answers. Four brokers follow close together, from Huspy with 139 to First Choice Mortgage Broker with 114.
- AI answers read
- 360
- Businesses ranked
- 83
- Questions
- 20 of 20
- Named once
- 51%
20 questions, three times each, in six AI tools
named in two answers or more
name Mortgage Finder
of the 170 businesses AI named came up in one answer only
All 83 mortgage brokers AI named, tool by tool
Every business named in two answers or more, most named first. Each AI tool gave 60 answers; its column shows how many of them name the business.
The top 10
Share of the 360 answers that name each businessWho gets the mentions
Share of the 2,004 mentions of businesses named in two answers or more, by place in the ranking
- 13%#1
- 30%#2 to #5
- 37%#6 to #20
- 20%Everyone else
| Chat assistants | Google's AI | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # | Business | Answers | Questions | ChatGPT |  Gemini |  Claude |  Perplexity |  AI Mode | AI Overviews | Guides | Rating | Reviews |
| 1 | Mortgage Finder | 267 | 20 | 49 | 41 | 44 | 37 | 57 | 39 | 9 | 4.9 | 1,800 |
| 2 | Holo | 211 | 20 | 33 | 37 | 51 | 15 | 49 | 26 | 3 | 4.9 | 797 |
| 3 | Huspy | 139 | 20 | 20 | 26 | 48 | 12 | 20 | 13 | 6 | 4.7 | 1,100 |
| 4 | Lion Mortgage Consultants | 134 | 19 | 51 | 6 | 42 | 23 | 9 | 3 | 6 | – | – |
| 5 | Lenddoo | 119 | 18 | 33 | 29 | 10 | 6 | 24 | 17 | 2 | 5.0 | 354 |
| 6 | First Choice Mortgage Broker | 114 | 19 | 4 | 32 | 11 | 22 | 28 | 17 | 5 | 4.9 | 86 |
| 7 | Capital Zone | 78 | 19 | 2 | 3 | 36 | – | 20 | 17 | 6 | 4.8 | 168 |
| 8 | Mortg Ease | 71 | 19 | – | 6 | 9 | 26 | 7 | 23 | – | 5.0 | 24 |
| 9 | Home Ease | 61 | 18 | – | 3 | 15 | – | 16 | 27 | 2 | 4.9 | 317 |
| 10 | Money Maestro | 54 | 19 | 6 | 11 | 7 | – | 13 | 17 | 1 | 5.0 | 214 |
| 11 | Enness Global | 45 | 14 | 2 | 3 | 28 | 6 | 1 | 5 | 2 | – | – |
| 12 | City Mortgage | 44 | 12 | 2 | 6 | 5 | 23 | 1 | 7 | 1 | 5.0 | 8 |
| 13 | Moneydila Commercial Brokers | 43 | 11 | 1 | – | 32 | 9 | 1 | – | – | – | – |
| 14 | HouzzHunt Mortgage | 40 | 15 | – | – | 30 | – | – | 10 | 1 | – | – |
| 15 | The Fin Wing Financing Broker | 39 | 10 | 12 | – | 16 | 11 | – | – | – | – | – |
| 16 | Simply Mortgage | 37 | 13 | 4 | 1 | – | 24 | – | 8 | – | 5.0 | 38 |
| 17 | The Lending Tree | 37 | 9 | 14 | 3 | 6 | – | 3 | 11 | – | 4.8 | 211 |
| 18 | Betterway Mortgages | 29 | 11 | – | 4 | 13 | 5 | – | 7 | 2 | 4.9 | 42 |
| 19 | Phillips & Walls Mortgage Brokers | 28 | 8 | 3 | 3 | 12 | 3 | 3 | 4 | 1 | – | – |
| 20 | Hateem Mortgage | 22 | 9 | – | 1 | 3 | 14 | 1 | 3 | 1 | – | – |
| 21 | PRYPCO Mortgage | 21 | 6 | – | 2 | 3 | 3 | 3 | 10 | – | – | – |
| 22 | Home Matters | 19 | 10 | – | 7 | 3 | 6 | 2 | 1 | 2 | – | – |
| 23 | My Mortgage | 18 | 9 | 3 | – | 5 | – | 2 | 8 | 4 | 4.9 | 209 |
| 24 | YOUAE Mortgages | 16 | 8 | – | – | 12 | – | 4 | – | 1 | – | – |
| 25 | Finnxstar | 15 | 6 | – | – | – | 15 | – | – | 2 | – | – |
| 26 | GCC Mortgages | 14 | 8 | 2 | 2 | 1 | 3 | 4 | 2 | 1 | – | – |
| 27 | Ournest | 13 | 8 | – | 1 | 2 | – | – | 10 | 2 | 4.5 | 79 |
| 28 | Mortgage Market | 13 | 7 | – | 5 | – | 5 | – | 3 | 4 | – | – |
| 29 | The Billionaire | 13 | 2 | 3 | 2 | 3 | – | – | 5 | – | – | – |
| 30 | Nexus Mortgage Brokers | 12 | 7 | – | – | 12 | – | – | – | 1 | – | – |
| 31 | Just Mortgages | 11 | 7 | – | 4 | 7 | – | – | – | 1 | – | – |
| 32 | SAPRO Mortgages | 11 | 4 | – | – | – | 11 | – | – | – | – | – |
| 33 | Kredium | 10 | 7 | – | 4 | – | – | – | 6 | – | 4.8 | 51 |
| 34 | fäm Properties | 8 | 5 | – | 2 | 1 | 3 | – | 2 | – | – | – |
| 35 | KSquare | 8 | 5 | – | 3 | – | – | – | 5 | – | – | – |
| 36 | Loans & Homes | 8 | 5 | 8 | – | – | – | – | – | 1 | – | – |
| 37 | Homors | 8 | 4 | – | 1 | – | – | – | 7 | – | 5.0 | 12 |
| 38 | Spot Blue | 8 | 2 | – | – | 2 | 6 | – | – | – | – | – |
| 39 | Holborn Assets | 7 | 7 | – | 2 | – | 1 | 4 | – | – | – | – |
| 40 | KIF Consultancy | 7 | 5 | – | – | – | – | – | 7 | – | 5.0 | 41 |
| 41 | Mortigo | 7 | 3 | – | 2 | – | 3 | – | 2 | – | – | – |
| 42 | Findirect | 7 | 2 | 2 | 2 | – | 3 | – | – | – | – | – |
| 43 | Cozmo Mortgages | 7 | 2 | – | – | 4 | 3 | – | – | 2 | – | – |
| 44 | White & Co | 6 | 3 | – | – | 3 | 2 | – | 1 | – | – | – |
| 45 | Crelco | 6 | 3 | 6 | – | – | – | – | – | – | – | – |
| 46 | MATH Financial Group | 6 | 2 | – | – | – | 6 | – | – | – | – | – |
| 47 | PWF Broker | 6 | 2 | – | – | 6 | – | – | – | – | – | – |
| 48 | Lomond Financial Services | 5 | 3 | – | 1 | – | 4 | – | – | – | – | – |
| 49 | eMortgage | 5 | 3 | 5 | – | – | – | – | – | – | – | – |
| 50 | BNW Mortgages | 4 | 2 | – | – | – | 3 | – | 1 | – | – | – |
| 51 | WayzFinder | 4 | 2 | – | 1 | – | 3 | – | – | – | – | – |
| 52 | Mortgagely | 4 | 2 | – | – | – | 4 | – | – | 1 | – | – |
| 53 | SS Finance | 4 | 2 | 4 | – | – | – | – | – | – | – | – |
| 54 | MoneyMall | 4 | 1 | – | – | 2 | – | 1 | 1 | – | – | – |
| 55 | Zeegles Financing Broker | 4 | 1 | – | – | – | 3 | – | 1 | – | – | – |
| 56 | Grosvenor Real Estate | 3 | 3 | – | – | – | – | – | 3 | – | – | – |
| 57 | Reliable Mortgage Consultants | 3 | 3 | – | 3 | – | – | – | – | 1 | – | – |
| 58 | Amity Mortgages | 3 | 2 | – | – | – | 2 | – | 1 | 1 | – | – |
| 59 | DMAG | 3 | 1 | – | 2 | – | – | – | 1 | – | – | – |
| 60 | Benchmark Brokers | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 61 | Finnequity | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 62 | Hylux Mortgage | 3 | 1 | – | – | 3 | – | – | – | – | – | – |
| 63 | IGA Capital | 3 | 1 | 3 | – | – | – | – | – | – | – | – |
| 64 | ImperialDXB Mortgage Broker | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 65 | KMG Mortgage Broker | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 66 | Lendese | 3 | 1 | – | – | 3 | – | – | – | – | – | – |
| 67 | Money Matters | 3 | 1 | – | – | 3 | – | – | – | – | – | – |
| 68 | OPR | 3 | 1 | – | – | 3 | – | – | – | – | – | – |
| 69 | Premier Wealth Financing Brokers | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 70 | Prime Rate Hub | 3 | 1 | – | – | – | – | – | 3 | – | – | – |
| 71 | Windsor Premier Mortgage Brokers | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 72 | Winkrthi Mortgages | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 73 | APIL Properties | 2 | 2 | – | – | – | – | – | 2 | – | – | – |
| 74 | Credit Link Mortgage Consultancy | 2 | 2 | 2 | – | – | – | – | – | – | – | – |
| 75 | Finance Lab | 2 | 1 | – | 1 | – | – | 1 | – | – | – | – |
| 76 | Wizhull | 2 | 1 | – | – | 1 | – | 1 | – | – | – | – |
| 77 | Aknaz Mortgages | 2 | 1 | – | 2 | – | – | – | – | 1 | – | – |
| 78 | Amplus Mortgage Consultant | 2 | 1 | 2 | – | – | – | – | – | 1 | – | – |
| 79 | Bukhari Group | 2 | 1 | – | – | – | – | – | 2 | – | – | – |
| 80 | Driven Properties | 2 | 1 | – | – | – | – | – | 2 | – | – | – |
| 81 | Finplate | 2 | 1 | – | – | – | 2 | – | – | – | – | – |
| 82 | Home Way Mortgages Consultancy | 2 | 1 | 2 | – | – | – | – | – | – | – | – |
| 83 | Premier Property Finance via Provident Estate | 2 | 1 | – | – | – | 2 | – | – | – | – | – |
Answers of 60:1–45–1415–2930 or more
Questions: how many of the 20 questions name the business. Guides: how many of the 17 guides we opened list it. Rating and reviews: as Google's AI showed them, October 2026. A dash means none, or not shown.
Mortgage Finder leads all 6 question types and is in 98% of trust answers.
Its weakest type is services, at 51%, where First Choice Mortgage Broker, #6, is second with 40%. On Dubai-based questions it leads by one answer.
The 20 questions, and the business AI named most for each
18 answers per question- 01
What are the best mortgage brokers in Dubai?
Best overallMortgage Finder17 of 18 answers - 02
Which mortgage brokers in Dubai are the top choices overall?
Best overallHolo and Mortgage Findereach in 18 of 18 answers - 03
Which mortgage brokers in Dubai are the most trusted?
TrustedMortgage Finder17 of 18 answers - 04
Which mortgage brokers in Dubai have the best reviews?
TrustedMortgage Finder18 of 18 answers - 05
Which mortgage brokers in Dubai have the best reputation?
TrustedMortgage Finder18 of 18 answers - 06
Which mortgage brokers in Dubai are best for first-time buyers?
Best overallMortgage Finder17 of 18 answers - 07
Which mortgage brokers in Dubai are best for expats buying a home?
Best overallMortgage Finder16 of 18 answers - 08
Which mortgage brokers in Dubai help self-employed buyers get a mortgage?
ServicesFirst Choice Mortgage Broker16 of 18 answers - 09
Which mortgage brokers in Dubai help non-residents buy property?
ServicesFirst Choice Mortgage Broker and Mortgage Findereach in 10 of 18 answers - 10
Which mortgage brokers in Dubai are best for refinancing a mortgage?
ServicesMortgage Finder12 of 18 answers - 11
Which mortgage brokers in Dubai help buyers finance an off-plan property?
ServicesMortgage Finder9 of 18 answers - 12
Which mortgage brokers in Dubai help investors finance rental properties?
ServicesFirst Choice Mortgage Broker10 of 18 answers - 13
Which mortgage brokers in Dubai arrange Islamic home financing?
ServicesHolo10 of 18 answers - 14
Which mortgage brokers in Dubai are best for getting mortgage pre-approval quickly?
ServicesMortgage Finder15 of 18 answers - 15
Which mortgage brokers in Dubai offer good value for buyers?
PriceMortgage Finder18 of 18 answers - 16
Which mortgage brokers in Dubai are affordable for first-time buyers?
PriceMortgage Finder14 of 18 answers - 17
Which mortgage brokers in Dubai offer a premium service for high-value homes?
PriceEnness Global12 of 18 answers - 18
Which mortgage brokers in Dubai should I compare for a first home purchase?
CompareHolo and Mortgage Findereach in 15 of 18 answers - 19
Which mortgage brokers in Dubai should I shortlist for refinancing?
CompareMortgage Finder17 of 18 answers - 20
Which mortgage brokers based in Dubai help with home purchases there?
Dubai-basedMortgage Finder15 of 18 answers
Share of each question type's answers that name the business
The top 14, and any business further down that leads a type. A framed cell marks the leader of that type.
| # | Business | Best overall72 answers | Trusted54 answers | Services126 answers | Price54 answers | Compare36 answers | Dubai-based18 answers |
|---|---|---|---|---|---|---|---|
| 1 | Mortgage Finder | 94% | 98% | 51% | 65% | 89% | 83% |
| 2 | Holo | 83% | 72% | 40% | 41% | 75% | 72% |
| 3 | Huspy | 50% | 44% | 21% | 43% | 61% | 39% |
| 4 | Lion Mortgage Consultants | 42% | 69% | 25% | 22% | 36% | 56% |
| 5 | Lenddoo | 47% | 43% | 17% | 37% | 36% | 44% |
| 6 | First Choice Mortgage Broker | 26% | 20% | 40% | 26% | 14% | 78% |
| 7 | Capital Zone | 26% | 31% | 14% | 22% | 19% | 28% |
| 8 | Mortg Ease | 15% | 11% | 25% | 20% | 28% | 11% |
| 9 | Home Ease | 22% | 20% | 19% | 2% | 11% | 28% |
| 10 | Money Maestro | 18% | 15% | 13% | 13% | 6% | 39% |
| 11 | Enness Global | 17% | 9% | 9% | 24% | 11% | – |
| 12 | City Mortgage | 4% | 4% | 23% | 11% | – | 22% |
| 13 | Moneydila Commercial Brokers | 17% | 28% | 6% | 6% | 17% | – |
| 14 | HouzzHunt Mortgage | 14% | 11% | 10% | 4% | 19% | 17% |
Mortgage Finder is first in 4 tools. ChatGPT and Claude put others first.
Lion Mortgage Consultants leads ChatGPT, with 51 answers, and Holo leads Claude. Google AI Mode's top 10 is the same 10 brokers as the overall top 10.
In the overall top 10Not in the overall top 10
6 of 10 in the overall top 10
Gemini
8 of 10 in the overall top 10- Mortgage Finder41
- Holo37
- First Choice Mortgage Broker32
- Lenddoo29
- Huspy26
- Money Maestro11
- Home Matters7
- Lion Mortgage Consultants6
- Mortg Ease6
- City Mortgage6
Answers of 60
Google AI Mode
10 of 10 in the overall top 10- Mortgage Finder57
- Holo49
- First Choice Mortgage Broker28
- Lenddoo24
- Huspy20
- Capital Zone20
- Home Ease16
- Money Maestro13
- Lion Mortgage Consultants9
- Mortg Ease7
Answers of 60
Google AI Overviews
9 of 10 in the overall top 10- Mortgage Finder39
- Home Ease27
- Holo26
- Mortg Ease23
- Lenddoo17
- First Choice Mortgage Broker17
- Capital Zone17
- Money Maestro17
- Huspy13
- The Lending Tree11
Answers of 60
Claude
6 of 10 in the overall top 10- Holo51
- Huspy48
- Mortgage Finder44
- Lion Mortgage Consultants42
- Capital Zone36
- Moneydila Commercial Brokers32
- HouzzHunt Mortgage30
- Enness Global28
- The Fin Wing Financing Broker16
- Home Ease15
Answers of 60
Perplexity
6 of 10 in the overall top 10- Mortgage Finder37
- Mortg Ease26
- Simply Mortgage24
- Lion Mortgage Consultants23
- City Mortgage23
- First Choice Mortgage Broker22
- Holo15
- Finnxstar15
- Hateem Mortgage14
- Huspy12
Answers of 60
A typical broker on 6 or more guides is named in 136.5 answers, on none 4.
Guides are the "best mortgage brokers in Dubai" articles AI cites. Mortgage Finder is on 9 of the 17 we opened, the most, and Mortg Ease, #8, is on none.
Answers for a typical business, by how many guides list it
The 83 businesses named in two answers or more, grouped by how many of the 17 guides we opened list them
4None52 businesses
121 guide15 businesses
292–3 guides9 businesses
184–5 guides3 businesses
136.56 or more guides4 businesses
Which of the top 12 each guide lists
A filled dot means the guide names the business. Guides are numbered from the most cited.
| # | Business | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | Listed on |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Mortgage Finder | 9 of 17 | |||||||||||||||||
| 2 | Holo | 3 of 17 | |||||||||||||||||
| 3 | Huspy | 6 of 17 | |||||||||||||||||
| 4 | Lion Mortgage Consultants | 6 of 17 | |||||||||||||||||
| 5 | Lenddoo | 2 of 17 | |||||||||||||||||
| 6 | First Choice Mortgage Broker | 5 of 17 | |||||||||||||||||
| 7 | Capital Zone | 6 of 17 | |||||||||||||||||
| 8 | Mortg Ease | 0 of 17 | |||||||||||||||||
| 9 | Home Ease | 2 of 17 | |||||||||||||||||
| 10 | Money Maestro | 1 of 17 | |||||||||||||||||
| 11 | Enness Global | 2 of 17 | |||||||||||||||||
| 12 | City Mortgage | 1 of 17 |
The 17 guides we opened
Most cited first- 1realestateclubdubai.com/business…108 answers cite it
- 2homeitbetter.com/best-mortgage-brokers-dubai63 answers cite it
- 3realestateclubdubai.com/business…47 answers cite it
- 4houzzhuntmortgage.com/blogs/top-mortgage…45 answers cite it
- 5houzzhunt.com/blogs/top-5-mortgage-brokers…44 answers cite it
- 6moneysaverworld.com/best-mortgage-brokers…35 answers cite it
- 7hsproperty.ae/mortgages34 answers cite it
- 8realestateclubdubai.com/blog/buying…31 answers cite it
- 9hom-ease.com/blogs/top-10-mortgage-brokers…27 answers cite it
- 10hom-ease.com/blogs/top-10-mortgage…19 answers cite it
- 11ournest.ae/top-mortgage-broker-in-dubai17 answers cite it
- 12citymortgage.ae/best-mortgage-broker-in-dubai16 answers cite it
- 13capitalzone.ae/best-mortgage-broker-in-uae15 answers cite it
- 14dubaisbest.com/best-mortgage-broker-dubai13 answers cite it
- 15mortgagecompare.ae/knowledge-hub/mortgage…11 answers cite it
- 16finnxstar.com/list-of-10-best-mortgage…11 answers cite it
- 17mortgagecompare.ae/knowledge-hub/mortgage…10 answers cite it
Half of these 14 brokers are named at least twice as often by Google's AI.
Home Ease, with 317 reviews, is in 36% of Google's AI answers and 8% of the chat assistants'. None of the 14 is named twice as often by the chat assistants.
The 14 businesses with the most Google reviews, outside the top 3
Share of answers that name the business. Reviews and ratings as Google's AI showed them, October 2026.
Google AI Mode and AI Overviews, of their 120 answersChatGPT, Gemini, Claude and Perplexity, of their 240 answers
- Lenddoo354 reviews, rating 5.0, #534%33%
- Home Ease317 reviews, rating 4.9, #936%8%
- Money Maestro214 reviews, rating 5.0, #1025%10%
- The Lending Tree211 reviews, rating 4.8, #1712%10%
- My Mortgage209 reviews, rating 4.9, #238%3%
- Capital Zone168 reviews, rating 4.8, #731%17%
- First Choice Mortgage Broker86 reviews, rating 4.9, #638%29%
- Ournest79 reviews, rating 4.5, #278%1%
- Kredium51 reviews, rating 4.8, #335%2%
- Betterway Mortgages42 reviews, rating 4.9, #186%9%
- KIF Consultancy41 reviews, rating 5.0, #406%0%
- Simply Mortgage38 reviews, rating 5.0, #167%12%
- Mortg Ease24 reviews, rating 5.0, #825%17%
- Homors12 reviews, rating 5.0, #376%0%
Three of the six are on no guide we opened. Two lean on service questions.
The six rank #12 to #19. Claude names Moneydila Commercial Brokers and HouzzHunt Mortgage far more than any other tool does.
ChatGPT, Gemini, Claude and PerplexityGoogle AI Mode and AI OverviewsPercentages: the share of each kind of AI tool's answers that name the business.
City Mortgage
#12, 44 answers- 7%
- Google's AI
- 15%
- Chat assistants
- 1 of 17
- Guides list it
- 5.0
- Google rating, 8 reviews
2ChatGPT6Gemini5Claude23Perplexity1AI Mode7AI Overviews
Service questions bring 29 of its 44 answers, and 41 cite its own website. Its site also hosts a guide AI cites.
Moneydila Commercial Brokers
#13, 43 answers- 1%
- Google's AI
- 18%
- Chat assistants
- 0 of 17
- Guides list it
- –
- No Google rating shown
1ChatGPT0Gemini32Claude9Perplexity1AI Mode0AI Overviews
No guide we opened lists it, and Claude gives it most of its answers. Google's AI names it once.
HouzzHunt Mortgage
#14, 40 answers- 8%
- Google's AI
- 13%
- Chat assistants
- 1 of 17
- Guides list it
- –
- No Google rating shown
0ChatGPT0Gemini30Claude0Perplexity0AI Mode10AI Overviews
Only Claude and Google AI Overviews name it. Its own site hosts a guide AI cites and is cited in 31 of its answers.
The Fin Wing Financing Broker
#15, 39 answers- 0%
- Google's AI
- 16%
- Chat assistants
- 0 of 17
- Guides list it
- –
- No Google rating shown
12ChatGPT0Gemini16Claude11Perplexity0AI Mode0AI Overviews
No guide we opened lists it, and Google's AI never names it. Trust questions bring 20 of its answers.
Simply Mortgage
#16, 37 answers- 7%
- Google's AI
- 12%
- Chat assistants
- 0 of 17
- Guides list it
- 5.0
- Google rating, 38 reviews
4ChatGPT1Gemini0Claude24Perplexity0AI Mode8AI Overviews
No guide we opened lists it, and Perplexity gives it most of its answers. Its own website is cited in 35 of them.
Phillips & Walls Mortgage Brokers
#19, 28 answers- 6%
- Google's AI
- 9%
- Chat assistants
- 1 of 17
- Guides list it
- –
- No Google rating shown
3ChatGPT3Gemini12Claude3Perplexity3AI Mode4AI Overviews
Every tool names it, but service questions bring 24 of its 28 answers. It comes up for 8 of the 20 questions.
Brokers' own websites are 9 of the 16 sites AI cites most.
First Choice Mortgage Broker's fcmb.ae leads them, in 121 answers. Only realestateclubdubai.com, a guide site, is cited more, in 131.
The 16 sites AI cites most
Answers that cite each site, of 360Business websiteGuide or blogOther
Google's own search and map pages are cited in 69 answers, and are left out of the chart.
Ask the same question again, and AI names the top 3 again 71% of the time.
We asked every question three times in each AI tool. When a tool named a business in one of the three answers, we checked whether it named it in the other two as well. For the top 3 mortgage brokers that happened 71% of the time; for the mortgage brokers ranked #11 to #24, 49%.
- The top 3
- 71%
- Ranked #11 to #24
- 49%
- Most often, of the top 24
- 85%
named again when the same question is asked again
the same measure, further down the ranking
Mortgage Finder (#1)
How often AI names each business again
The top 24. The top 3 in yellow.100% means that every time a tool named the business for a question, it named it in all three answers. At 50% it named it in two of the three, on average; at 0%, in one only. Least often: Money Maestro (#10), 21%.
About this ranking
How it was made
We asked ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Claude and Perplexity 20 questions that customers ask when they choose mortgage brokers in Dubai, three times each, from 16 to 21 October 2026: 360 answers. A business counts once in each answer that names it, wherever it is named. Businesses named in at least two answers are ranked. The ranking records what the AI tools said; it does not rate quality and is not an endorsement.
How to cite: Lunasol, Dubai AI Visibility Report Q4 2026, Mortgage Brokers. https://lunasol.ae/dubai-ai-visibility-report/mortgage-brokers