Lunasol, a European marketing agency built for the UAE, designed and ran the complete customer acquisition and sales ecosystem for DP Business Solutions, an e-learning business: paid advertising, content, funnels, email marketing, CRM, sales processes and conversion optimization. One system, one team, two years.
Uneven periods on purpose: the system went live in June 2024 and 2026 is half done. 162,000 leads in total, and counting.
Lunasol is a European marketing agency built for the UAE. The team that ran this system is the team behind lunasol.ae: European planning, reporting and creative discipline, applied to a market that moves on WhatsApp. DP Business Solutions was the proving ground, every process we sell today was built and tested here first.
Seven parts, one machine. Every part feeds the next, from the first ad impression to the closed sale.
Planned, launched and optimized every week: audiences, creatives and budgets tuned to what the funnel could actually convert, not to what looked good in the dashboard.
You get leads at AED 26 each, not impressions.Videos and creatives produced on a steady rhythm, feeding the paid campaigns and the organic accounts at the same time. The same material, cut for both.
You get a pipeline that never runs dry.Landing pages and offers built to turn a click into a lead, then rebuilt as the numbers came in. Every page had one job and one button.
You get every ad dirham landing on a page that converts.Sequences that educated and warmed every lead before sales ever picked up the phone, so the first conversation started halfway to yes.
You get sales talking to people who already trust you.Every lead tracked from first click to closed sale, with the full history visible to the sales team and the numbers visible to us.
You get one source of truth for 162,000 leads.A repeatable process for calls, follow-ups and handovers, so no lead went cold and every step could be measured and improved.
You get a sales floor that runs the same way every day.Constant testing of pages, offers and creatives, month after month. Small wins that compounded into AED 26 million in sales.
You get a system that gets better every quarter.Ads, funnels, email and CRM launched together, as one system.
The engine proves itself in the first half year of running.
A full year of weekly optimization, content and sales process.
45,000 more leads in six months, and the story is still running.
DP Business Solutions