InsuranceMarket.ae is the insurance broker AI names most in Dubai: in 251 of 360 answers (70%) from ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Claude and Perplexity, asked 16 to 21 October 2026.
InsuranceMarket.ae is named in 251 of 360 answers, 32 more than Gargash Insurance Services. Nexus Insurance Brokers is third with 161, and only 60 brokers are named twice or more.
20 questions, three times each, in six AI tools
named in two answers or more
name InsuranceMarket.ae
of the 112 businesses AI named came up in one answer only
Every business named in two answers or more, most named first. Each AI tool gave 60 answers; its column shows how many of them name the business.
Share of the 2,202 mentions of businesses named in two answers or more, by place in the ranking
| Chat assistants | Google's AI | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # | Business | Answers | Questions |  ChatGPT |  Gemini |  Claude |  Perplexity |  AI Mode | AI Overviews | Guides | Rating | Reviews |
| 1 | InsuranceMarket.ae | 251 | 20 | 42 | 37 | 44 | 53 | 41 | 34 | 6 | 4.8 | 32,200 |
| 2 | Gargash Insurance Services | 219 | 20 | 46 | 40 | 36 | 27 | 44 | 26 | 6 | 4.8 | 2,300 |
| 3 | Nexus Insurance Brokers | 161 | 20 | 12 | 21 | 31 | 24 | 41 | 32 | 5 | 4.6 | 628 |
| 4 | Policybazaar.ae | 127 | 19 | 19 | 17 | 33 | 8 | 38 | 12 | 4 | – | – |
| 5 | Lifecare International Insurance Brokers | 104 | 16 | 23 | 23 | 28 | 9 | 18 | 3 | 3 | 4.9 | 493 |
| 6 | Earnest Insurance Brokers | 101 | 20 | 42 | 3 | 17 | 16 | 9 | 14 | 3 | 4.9 | 2,600 |
| 7 | Al Nabooda Insurance Brokers | 98 | 20 | – | 37 | 35 | – | 5 | 21 | 6 | 4.7 | 145 |
| 8 | Seven Insurance Brokers | 96 | 18 | 5 | 13 | 41 | 21 | 5 | 11 | 2 | 4.9 | 159 |
| 9 | Howden UAE | 78 | 17 | 15 | 4 | 40 | 10 | 3 | 6 | 4 | 4.3 | 69 |
| 10 | Aon | 73 | 17 | 12 | 1 | 43 | 15 | – | 2 | 4 | – | – |
| 11 | Savington | 62 | 17 | – | 14 | 4 | 20 | 6 | 18 | – | 4.5 | 650 |
| 12 | Al Futtaim Willis | 59 | 16 | 7 | 1 | 36 | 6 | 1 | 8 | 5 | 4.5 | 4 |
| 13 | Pioneer Insurance Brokers | 58 | 15 | 2 | 16 | 19 | 15 | 2 | 4 | – | 4.6 | 290 |
| 14 | New Shield Insurance Brokers | 49 | 14 | 3 | 6 | 21 | 4 | 6 | 9 | 3 | 4.7 | 666 |
| 15 | Omega Insurance Brokers | 47 | 15 | 1 | – | 9 | 21 | 3 | 13 | – | 4.6 | 458 |
| 16 | Pacific Prime | 47 | 12 | 7 | 4 | 13 | 7 | 14 | 2 | – | 4.6 | 273 |
| 17 | Platinum Insurance Broker | 44 | 14 | 2 | 12 | 1 | 10 | 10 | 9 | 2 | 4.8 | 643 |
| 18 | NASCO Insurance Brokers | 44 | 13 | – | 19 | 9 | – | 10 | 6 | 1 | 3.7 | 65 |
| 19 | Lockton | 41 | 16 | 1 | 1 | 36 | – | 3 | – | 2 | 4.6 | 14 |
| 20 | Gulf Oasis Insurance Brokers | 39 | 15 | 29 | 1 | 3 | 6 | – | – | 2 | – | – |
| 21 | Petra Insurance Brokers | 35 | 14 | 8 | 4 | 5 | 9 | 6 | 3 | 2 | 4.3 | 25 |
| 22 | UniTrust Insurance Broker | 32 | 15 | 2 | 10 | 8 | 7 | – | 5 | 2 | 4.8 | 448 |
| 23 | InsurancePolicy.ae | 24 | 10 | 10 | 2 | 5 | 4 | 1 | 2 | 1 | – | – |
| 24 | Shory | 24 | 8 | – | 4 | 16 | 1 | 2 | 1 | 1 | – | – |
| 25 | Chedid Insurance Brokers | 23 | 9 | – | 15 | 3 | – | 4 | 1 | 1 | 4.5 | 4 |
| 26 | YallaCompare | 23 | 7 | – | 4 | 3 | 3 | 8 | 5 | 1 | – | – |
| 27 | Compass Insurance Brokers | 20 | 11 | – | – | 14 | – | 5 | 1 | 1 | 3.6 | 68 |
| 28 | eSanad | 18 | 10 | 1 | 6 | – | – | 4 | 7 | – | 4.8 | 801 |
| 29 | New Age Insurance Brokers | 17 | 9 | 2 | – | 1 | 10 | – | 4 | – | 4.6 | 98 |
| 30 | AW Elite Services | 16 | 9 | – | – | 7 | – | – | 9 | 1 | 4.9 | 2,600 |
| 31 | Continental Group | 14 | 9 | 1 | 1 | 11 | – | – | 1 | 3 | – | – |
| 32 | Fidelity Insurance Services | 13 | 5 | – | – | – | 13 | – | – | 2 | – | – |
| 33 | Federal Insurance Brokers | 13 | 4 | 3 | – | 3 | – | – | 7 | – | 4.4 | 33 |
| 34 | Policyhouse | 11 | 4 | – | – | – | 11 | – | – | – | – | – |
| 35 | Bayzat | 10 | 5 | 1 | – | – | 5 | 1 | 3 | – | – | – |
| 36 | Prime Insurance Brokers | 9 | 6 | – | – | – | – | – | 9 | – | 3.2 | 5 |
| 37 | Holborn Assets | 8 | 4 | – | – | 8 | – | – | – | – | – | – |
| 38 | European Insurance Brokers | 8 | 3 | – | – | 5 | 3 | – | – | – | – | – |
| 39 | Insura.ae | 7 | 5 | – | 3 | 1 | – | – | 3 | – | – | – |
| 40 | United Gulf Insurance Brokers | 6 | 4 | – | – | – | – | – | 6 | – | 4.0 | 18 |
| 41 | Al Dawliyah Insurance Services | 6 | 3 | 3 | – | – | 3 | – | – | 4 | – | – |
| 42 | Life Insurance Bazaar | 6 | 2 | 2 | 1 | – | 1 | – | 2 | – | 4.9 | 147 |
| 43 | Axis Insurance Brokers | 6 | 2 | – | 1 | 3 | – | – | 2 | – | 4.6 | 84 |
| 44 | PolicySouq | 6 | 2 | – | – | – | 6 | – | – | – | – | – |
| 45 | Covermatch | 5 | 4 | – | 1 | – | 1 | 3 | – | – | – | – |
| 46 | Al Sayegh Insurance Brokers | 4 | 3 | – | 2 | 1 | – | – | 1 | 1 | 4.5 | 97 |
| 47 | UIB Dubai | 4 | 2 | – | 2 | – | – | – | 2 | – | 4.0 | 18 |
| 48 | Pinnacle Insurance Brokers | 4 | 2 | – | – | – | – | – | 4 | – | 3.8 | 4 |
| 49 | Beneple | 4 | 1 | 3 | – | – | – | 1 | – | – | – | – |
| 50 | Alia Insurance Broker | 3 | 3 | – | – | – | – | – | 3 | – | 4.1 | 22 |
| 51 | Chedid Europe Insurance and Reinsurance Brokerage | 3 | 2 | – | 2 | – | – | – | 1 | – | 4.5 | 4 |
| 52 | Al Redha Insurance Brokers | 3 | 2 | – | – | – | – | – | 3 | 2 | 4.8 | 28 |
| 53 | BuyAnyInsurance | 3 | 2 | – | – | – | – | 3 | – | – | – | – |
| 54 | R2S Insurance Brokers | 3 | 1 | 3 | – | – | – | – | – | – | – | – |
| 55 | Seguro Insurance Brokers | 3 | 1 | – | – | – | 3 | – | – | – | – | – |
| 56 | Golden Eagle Insurance Brokers | 2 | 2 | – | – | – | – | – | 2 | – | – | – |
| 57 | Cosmos Insurance Brokers | 2 | 1 | – | – | – | – | – | 2 | – | 3.9 | 64 |
| 58 | Crossroads Insurance Brokers | 2 | 1 | – | – | 2 | – | – | – | – | – | – |
| 59 | Dana Insurance Brokers | 2 | 1 | – | – | – | – | – | 2 | – | 5.0 | 2 |
| 60 | InsuranceHub.ae | 2 | 1 | – | 2 | – | – | – | – | – | – | – |
Questions: how many of the 20 questions name the business. Guides: how many of the 13 guides we opened list it. Rating and reviews: as Google's AI showed them, October 2026. A dash means none, or not shown.
Gargash Insurance Services leads on comparison questions, with 72%, and ties on best overall. On price, it trails InsuranceMarket.ae by one answer, 30 to 31.
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Dubai-basedThe top 14, and any business further down that leads a type. A framed cell marks the leader of that type.
| # | Business | Best overall72 answers | Trusted36 answers | Services126 answers | Price54 answers | Compare36 answers | Dubai-based36 answers |
|---|---|---|---|---|---|---|---|
| 1 | InsuranceMarket.ae | 68% | 89% | 67% | 57% | 67% | 83% |
| 2 | Gargash Insurance Services | 68% | 81% | 53% | 56% | 72% | 50% |
| 3 | Nexus Insurance Brokers | 47% | 50% | 40% | 41% | 33% | 69% |
| 4 | Policybazaar.ae | 38% | 28% | 37% | 44% | 28% | 28% |
| 5 | Lifecare International Insurance Brokers | 38% | 33% | 26% | 22% | 28% | 28% |
| 6 | Earnest Insurance Brokers | 26% | 42% | 26% | 26% | 31% | 25% |
| 7 | Al Nabooda Insurance Brokers | 35% | 25% | 24% | 15% | 44% | 28% |
| 8 | Seven Insurance Brokers | 35% | 31% | 23% | 19% | 36% | 22% |
| 9 | Howden UAE | 25% | 19% | 20% | 24% | 31% | 11% |
| 10 | Aon | 28% | 19% | 12% | 19% | 28% | 31% |
| 11 | Savington | 7% | 14% | 20% | 33% | 17% | 8% |
| 12 | Al Futtaim Willis | 21% | 17% | 9% | 13% | 36% | 19% |
| 13 | Pioneer Insurance Brokers | 10% | 17% | 8% | 37% | 17% | 25% |
| 14 | New Shield Insurance Brokers | 24% | 3% | 10% | 11% | 14% | 19% |
Perplexity names InsuranceMarket.ae in 53 of its 60 answers. Gemini, Google AI Mode and Perplexity each have only 6 of the overall top 10.
ChatGPTAnswers of 60
GeminiAnswers of 60
Google AI ModeAnswers of 60
Google AI OverviewsAnswers of 60
ClaudeAnswers of 60
PerplexityAnswers of 60
Guides are the "best insurance brokers in Dubai" lists AI cites. The most cited one, in 95 answers, is on Seven Insurance Brokers' own site.
The 60 businesses named in two answers or more, grouped by how many of the 13 guides we opened list them
A filled dot means the guide names the business. Guides are numbered from the most cited.
| # | Business | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | Listed on |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | InsuranceMarket.ae | 6 of 13 | |||||||||||||
| 2 | Gargash Insurance Services | 6 of 13 | |||||||||||||
| 3 | Nexus Insurance Brokers | 5 of 13 | |||||||||||||
| 4 | Policybazaar.ae | 4 of 13 | |||||||||||||
| 5 | Lifecare International Insurance Brokers | 3 of 13 | |||||||||||||
| 6 | Earnest Insurance Brokers | 3 of 13 | |||||||||||||
| 7 | Al Nabooda Insurance Brokers | 6 of 13 | |||||||||||||
| 8 | Seven Insurance Brokers | 2 of 13 | |||||||||||||
| 9 | Howden UAE | 4 of 13 | |||||||||||||
| 10 | Aon | 4 of 13 | |||||||||||||
| 11 | Savington | 0 of 13 | |||||||||||||
| 12 | Al Futtaim Willis | 5 of 13 |
Google's AI names it in 19%. AW Elite Services has as many reviews, 2,600, yet is named in 8% of Google's AI answers and 3% of chat ones.
Share of answers that name the business. Reviews and ratings as Google's AI showed them, October 2026.
Savington and Pioneer Insurance Brokers, #11 and #13, are the highest-ranked brokers on no guide. Their own sites are cited in most of their answers.
No guide we opened lists it, but its own site, savington.ae, is cited in most of its answers. ChatGPT never names it.
No guide we opened lists it, and ChatGPT and Google's AI rarely name it. Gemini, Claude and Perplexity give it almost all of its answers.
No guide we opened lists it, and Gemini never names it. Perplexity gives it almost half of its answers.
Most of its answers come from service questions, and ChatGPT never names it. Google AI Mode names it more than any other tool.
Google's AI names it more often than the chat assistants do, and no guide we opened lists it. Claude and Perplexity never name it.
Only Google AI Overviews and Claude name it, despite its many reviews. ChatGPT, Gemini, Perplexity and Google AI Mode never do.
Next is insurancemarket.ae, the #1's own site, in 107 answers. In all, 9 of the 16 sites shown are brokers' own.
Google's own search and map pages are cited in 59 answers, and are left out of the chart.
We asked every question three times in each AI tool. When a tool named a business in one of the three answers, we checked whether it named it in the other two as well. For the top 3 insurance brokers that happened 67% of the time; for the insurance brokers ranked #11 to #24, 44%.
named again when the same question is asked again
the same measure, further down the ranking
InsuranceMarket.ae (#1)
100% means that every time a tool named the business for a question, it named it in all three answers. At 50% it named it in two of the three, on average; at 0%, in one only. Least often: Platinum Insurance Broker (#17), 23%.
We asked ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Claude and Perplexity 20 questions that customers ask when they choose insurance brokers in Dubai, three times each, from 16 to 21 October 2026: 360 answers. A business counts once in each answer that names it, wherever it is named. Businesses named in at least two answers are ranked. The ranking records what the AI tools said; it does not rate quality and is not an endorsement.
How to cite: Lunasol, Dubai AI Visibility Report Q4 2026, Insurance Brokers. https://lunasol.ae/dubai-ai-visibility-report/insurance-brokers
