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How to Compare Web Design Quotes in Dubai

Compare Dubai web design quotes on the same brief, required extras, running costs and client workload. Includes a clear example and clarification template.

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To compare web design quotes in Dubai, ask each provider to price the same finished website, identify the work your team must supply and separate the build cost from ongoing charges. Then compare the total for the same period, with optional services listed separately.

The headline figure only becomes useful once those differences are clear. A lower quote may be the right choice if your team can supply the missing work. A higher quote may cost less overall if it already covers something your business needs to buy.

Compare quantities and periods, too. A content allowance, first-year hosting and a defined defect-support window are more useful than unqualified promises of “content”, “hosting” or “support”.

Give every provider the same required brief

Write a short description of what must be ready at launch. Include the pages or page types, the action visitors should be able to complete, the languages required and whether this is a new website or a replacement.

Be precise where two providers could reasonably interpret the same phrase differently. “Booking functionality” might mean a link to an existing booking tool or a booking process built into the website. “Bilingual” needs to say who supplies and approves the Arabic and English text, as well as who implements both versions.

Also state what you can supply: approved copy, photographs, branding, product information or access to an existing system. This stops providers pricing different assumptions about your team's contribution.

Ask them to mark each required item as:

  • Included: delivered within the quoted fee.
  • Extra: needed for the brief, with its additional price shown.
  • Client-supplied: your business must provide it, with the expected format and deadline.

If an answer is missing, leave it as a question. Do not count an unknown extra as zero.

Agree what “finished” means in both quotes

Design approval, a completed build and a live website are different milestones. If you are buying an operational site, both quotes need to cover the same tested customer journeys and identify who takes responsibility after launch.

Ask each provider to confirm acceptance checks for the functions you actually commission:

  • Representative mobile and desktop layouts, plus the agreed browsers/devices.
  • Forms that handle errors, show confirmation and deliver enquiries to the intended recipient; contact links reaching the right destination.
  • Booking or checkout/payment journeys, where included.
  • The specified tracking events, rather than just an installed analytics tag.
  • Promised admin access, approved business/legal content, search accessibility and any required replacement-site redirects.
  • Agreed performance checks and correction of defects found during acceptance.

Define which pages and conditions a performance check covers. Lab diagnostics and real-user experience are different evidence; a perfect test score is not a promise about every visitor. Google’s PageSpeed guidance.

For substantial builds, compare where you review changes, who approves launch and who handles domain/DNS and hosting/platform configuration. For a replacement site, include the recovery route and decision-maker if launch causes a serious problem. Do not assume those responsibilities are covered because a quote says “website delivered”.

Compare the version that actually meets your brief

Here is a hypothetical comparison for a new five-page English-language service website. The business needs copywriting, mobile layouts, an enquiry form, testing and handover. It will supply approved business facts, its logo and suitable licensed photographs.

Both quotes use the same agreed design approach and cover the same build, testing, handover and initial defect support. Neither requires paid software beyond the charges shown. The existing domain is already owned; its common renewal cost sits outside this comparison. Ongoing maintenance is optional in both offers.

These figures are invented solely to explain the comparison. They are not Dubai market rates or Lunasol prices. All amounts exclude VAT on the same basis.

Comparison item Quote A Quote B
Headline website fee AED 5,000 AED 6,500
Required copywriting AED 1,500 extra Included
Total one-off project work AED 6,500 AED 6,500
Hosting for the first 12 months AED 600 extra Included
Compared first-year subtotal: project work and hosting AED 7,100 AED 6,500
Hosting renewal from month 13 AED 600 per year AED 600 per year
Client supplies Approved facts, logo and licensed photographs Approved facts, logo and licensed photographs

Quote A initially appears AED 1,500 cheaper. Once the required copywriting and hosting are included, Quote B is AED 600 cheaper for this comparison period. That establishes a cost difference, not a verdict on design quality.

The answer would change if the business already had suitable finished copy. Ask Quote A to confirm it can use that copy without the writing fee, and ask Quote B whether removing copywriting changes its price. Compare their revised offers instead of assuming either discount.

This is the key habit: compare the proposal that solves your actual brief, including the work you cannot supply yourself.

Separate the project total from the payment schedule

Ask for the total project fee, any required extras and the amounts due at each payment stage. A deposit is part of the project fee, not an additional cost to add to it.

For a monthly offer, establish what the monthly payment buys. Does it cover the build, ongoing service or both? How long do payments continue, and what happens to the website if the service ends?

Use the same period for each comparison, but record any payments that continue beyond it. A first-year comparison should not hide a longer payment obligation.

Request prices in AED where possible. If a quote uses another currency, convert it using the same dated exchange rate for your comparison and keep any payment conversion charges separate. Ask each provider to show applicable VAT clearly so that a tax-inclusive total is not compared with a tax-exclusive one.

Check running costs without counting them twice

Keep three amounts visible: project/launch cost, first-year running costs not already included, and known renewals after year one. Add them for the relevant period without counting a bundled item twice.

For any paid service a quoted function depends on, ask for the account owner, payer, billing period and renewal fee. Check the consequences of expiry or changing agencies, including whether another provider can keep the function running. Put those obligations beside the price.

If hosting is already included in the build fee for the first year, do not add another first-year hosting allowance. If a paid tool is covered through the agency's account, ask whether your business would need its own subscription after handover or a change of provider.

For an online store, distinguish fixed subscriptions from charges that depend on activity. Shopify, for example, identifies recurring subscription and app charges, usage-based charges and one-time purchases as different billing categories. Shopify's explanation of billing charges

Where a charge depends on transactions or another usage measure, ask each provider to calculate it against the same stated assumption. Keep that estimate separate from fixed fees. A setup quote and a forecast of future transaction costs answer different questions.

Compare the work left to your team

Client-supplied work is not necessarily a problem. It can be a sensible way to use material you already have. It becomes a problem when nobody in your business has time to produce it.

Ask who is responsible for drafting, checking, uploading and approving content. “Content supplied by client” could mean sending rough notes or delivering polished text ready for publication. Those are very different tasks.

For a Dubai business serving customers in more than one language, compare the same language requirement in both proposals. Translation, reviewing the translated copy and checking the finished pages should each have an owner. Do not treat a translation feature as equivalent to approved bilingual content.

The same principle applies to location details, service areas and AED prices. Your business should identify who approves the information; the quote should identify who puts it into the website.

Record this workload alongside the price. Do not invent a cash value for staff time unless you have a sensible internal basis for it, but do identify who will do the work and whether they can meet the proposed schedule.

Clarify what changes the price or delivery date

Ask what a revision round covers and when the design is considered approved. Then distinguish adjustments to the agreed work from a new requirement, such as adding another language or connecting a system that was not in the original brief.

A useful quote explains how extra work will be priced and approved before it starts. You should be able to decide whether to proceed, simplify the request or defer it.

Compare delivery dates against the same starting conditions. One provider may count from the deposit, another from receiving approved content and access. Ask what your team must supply before the schedule starts and what happens if an approval is late.

For a replacement, match content migration, URL mapping/redirects, launch checks and post-launch monitoring in both quotes. Google’s migration guidance explains the underlying work. Separately, confirm continuity of any commissioned analytics/tracking. A build-only quote does not cover the same requirement.

Compare the handover you are buying

Ask what access, files and instructions your business receives, and what depends on an ongoing service or third-party licence. Focus on the practical consequences:

  • Can your team make the ordinary edits it expects to handle?
  • Who controls the domain, hosting/platform and CMS/admin accounts?
  • Can another provider maintain the website, and what would need transferring?
  • Which code/source and design files are delivered where relevant, and what rights accompany them?
  • Are themes, plugins/apps, photos, video or font licences tied to the agency, and which need renewing?
  • Is handover included, or is there a stated additional fee?

Different arrangements can be reasonable. They should be clear enough to compare before you accept a quote. Do not assume that paying for a website gives you unrestricted rights to every third-party asset used in it.

Send this clarification request before deciding

You can adapt this message for every shortlisted provider:

Please revise your quote against the attached required brief. For each item, mark it included, extra or client-supplied, and price any required extras.

Please separate the total project fee, payment stages, first 12 months of running costs and later renewals. Identify any payment obligation that continues beyond that period. Keep optional services separate and show applicable VAT clearly.

Confirm what our team must supply, when the delivery schedule starts, and how revisions and new requests are handled.

Define the acceptance checks for the purchased functions, who corrects failed checks and who approves launch. For a replacement site, identify migration, tracking continuity and launch-recovery responsibilities.

State what accounts, access, files, licences and handover we receive, which external subscriptions the site depends on, and what changes if we move to another provider.

If anything cannot be priced yet, please explain what information you need. Please do not treat it as included or leave us to assume it has no cost.

Once those answers are back, compare the required total, the work left to your team and the practical arrangement after launch. A longer proposal is not automatically a better one; a clear answer to your brief matters more.

Ask Lunasol for a proposal built around the whole requirement

Lunasol offers custom website design, with the work quoted to match the project scope. It can also coordinate content, SEO and Meta Ads when those services are commissioned alongside the website.

That can be particularly useful when your brief crosses several responsibilities: the website needs suitable content, the content needs to explain the offer, and campaigns need a relevant destination. Working with one team can reduce the number of separate suppliers your business has to coordinate.

Ask for the website work and any additional marketing services to be defined separately. You can then assess both the complete solution and the cost of each part, without assuming that everything is bundled into the build.

Discuss your website brief with Lunasol.

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