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Put your priority products and services in front of potential customers

More enquiries for the work you want

Promote the services you want to grow, with ads that explain your offer and lead people to the right place to enquire.

Customers in the areas you serve

Build campaigns around your service locations. A local appointment, a home visit and a nationwide online order each need a different targeting plan.

Clearer decisions about your advertising

See which campaigns generate recorded enquiries or purchases, what those actions cost and where we recommend focusing next.

Connect the search, the ad and the next step

A relevant search

We research terms connected to your products and services, then group them by what the customer is looking for.

A clear reason to choose you

The ad highlights the relevant offer, location and next step. Someone searching for a specific service should see that service in the message.

A page that matches the ad

We review the destination page for a clear offer, useful answers and an easy way to enquire or buy. Recommendations focus on the product or service promoted in the campaign.

Campaigns shaped around how customers buy

Service enquiries

Direct people to a relevant service page and contact route, with the area served and the purpose of the enquiry clear.

Appointments

Promote the service people want to book, with the location and booking route easy to find.

Product searches

Use Google Search ads to connect relevant product and category searches with the right store pages. Shoppers can explore the details and continue towards a purchase.

Specialist business enquiries

Reach buyers searching for the specific service your company provides. The ad and destination page explain the relevant expertise and give them a clear way to discuss a project.

Keep each search focused on the right service

Example campaign structure: an AC installation search is matched to an installation ad and a page explaining that service. A maintenance search is matched to the relevant maintenance offer. We organise the campaign so each priority can be reviewed separately.

Ongoing PPC management with clear priorities

Keyword and search review

We select relevant keywords and review available search terms. Exclusions help keep campaigns focused on the offer and customers you want.

Ad writing and testing

We prepare clear headlines and descriptions, then test messages that give customers useful reasons to respond.

Location and campaign setup

We organise campaigns by offer and target area so performance can be reviewed at a useful level.

Budget and bid management

We monitor spend and adjust campaign settings around agreed goals and the performance data available.

Conversion measurement

We set up and check the agreed website actions used to measure the campaign, such as enquiry submissions or recorded purchases.

Performance reviews

We explain the results, changes made and next priorities. Available search and enquiry information helps us decide which services, messages or locations need more attention.

Understand what your advertising is producing

Interest in your offer

Searches, ad clicks and page visits show how people respond to the campaign.

Recorded customer actions

Enquiry submissions and purchases show the next step people took. We label contact-button clicks separately from received enquiries.

Commercial relevance

Where sales information is available, we review how enquiries progress. This helps keep campaign decisions connected to the type of business you want.

A team focused on your campaigns

  • LenaSocial Media & Meta Ads Specialist
  • ClaraContent & AI Search Specialist
  • JonasWeb & Tracking Specialist
  • LukasAccount & Strategy Lead

Campaign specialist

Plans the account, manages targeting and budgets, and reviews search activity.

Copy and page support

Connects the search intent, ad message and destination-page recommendations.

Measurement support

Checks campaign measurement and helps make the reporting understandable.

Your main contact

Keeps the priorities, updates and next steps organised in one conversation.

Build the right mix for your business

PPC and SEO

PPC uses paid placements to reach relevant searches. SEO develops your website's visibility in unpaid search results. The two services can support different parts of your plan.

Search and social advertising

Search ads respond to what people look for. Social ads introduce your offer while people browse platforms such as Instagram and Facebook.

Get PPC campaigns built around your business goals

Lunasol handles keyword planning, campaign setup, ad copy, targeting, budget management and ongoing improvements. We review the destination pages and measure agreed actions such as enquiry submissions or purchases.

Whether you are launching a campaign or developing an existing account, one main contact keeps the work focused on your priority products, services and customers.

Questions

Questions about PPC management

Everything you want to know before we get started.

Still have a question?
01What does PPC mean?

PPC means pay per click. In a search campaign, your ad can appear for relevant searches and you pay when someone clicks it. Lunasol manages the campaign and its ongoing development.

02Does your PPC service include Google Ads management?

Yes. This service focuses on Google Search campaigns, including keywords, ads, targeting, budgets and performance reviews.

03Can you take over an existing account?

Yes. We review the current campaigns, available history and measurement before setting the priorities for the account.

04Can you focus on one service or area?

Yes. Campaigns can focus on a priority service, product category or location. The structure should make those priorities easy to manage and review.

05Do you write the ads?

Yes. We write and test ad messages around your offer, the customer's search and the next step you want them to take.

06How do you assess enquiry quality?

We review the searches and campaigns connected to recorded enquiries, alongside available information about how those enquiries progress. This helps guide targeting and messaging decisions.

07Do you review our landing pages?

Yes. We review how well the page matches the ad and helps visitors enquire or buy. We recommend improvements to the message, information and contact route.

08How is PPC different from SEO?

PPC is paid advertising. SEO improves the website for unpaid search visibility. We can explain how each fits the customers you want to reach.

LET’S WORK TOGETHER

Your next chapter
starts here.

Tell us about your business and what you want to achieve. We’ll help you plan the next step.

YOUR ENQUIRY

PPC Management

One team. One point of contact.

What would you like to grow?

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We’ll use your details to respond to your enquiry and discuss your project. For questions about your information, email [email protected].

Reach the people looking for your offer

Talk to Lunasol about PPC management for your business in Dubai.

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